Your customers. Your app. Your loyalty.
Turn customers into regulars.
We build fully branded iOS & Android loyalty apps for independent London cafes. Your name on the App Store, your customers in your database, live in 3–4 weeks.
A white-label demo. Every build carries the cafe's own brand, colours and icon.
See the actual one we built for PLNTDThe real problem
It's not your coffee. It's the second visit.
Cafes don't struggle to impress people. They struggle to see them again. That's why this isn't really a mobile app; what we're selling is customer retention.
The rush that didn't stick
A post goes viral, the weekend queue is out the door, and a fortnight later it's like it never happened. A crowd you can't reach is a crowd you've already lost.
With your own app, a rush becomes members. One push message brings them back when the hype dies down.
Great first visit, then nothing
They loved the flat white, they meant to come back, and then another cafe was simply closer on the day. Goodwill without a reason to return quietly evaporates.
A card in their pocket and a visible free-drink countdown gives every first-timer a reason to make it a habit.
Quiet mornings you can see coming
You know Tuesday will be dead by 10am. Your regulars would come if you gave them a nudge, but you have no way to reach them.
Broadcast an offer to every member's phone in seconds. Unlimited, built in, no per-message fees.
Regulars you don't actually know
Your best customers are anonymous till receipts. You'd recognise their faces, but you can't thank them, reward them or win them back if they drift.
Every member is a named customer in your own database, with their visits and rewards on record. Yours, not a platform's.
Why it pays
Retention is the cheapest revenue you'll ever add.
It comes from people who already love you. The numbers are simple:
extra revenue a year if just 50 regulars make one more visit a week
regulars adding one weekly visit, and the app has paid for itself inside a year
profit lift from just a 5% increase in customer retention, per Bain & Company research
Based on a £4.50 average order. The full workings, and what they mean for your cafe, are on the pricing page.
How it works
Simple at the till. Powerful behind it.
No new hardware, no POS integration, no training day. It works alongside any till, and staff only need their own phone.
Customer shows their QR
Your regulars download your app: your name, your icon, on their home screen. At the till they show the QR code on their loyalty card.
Staff scan to add a point
Staff scan from the staff side of the app, one point per qualifying order. The customer's balance pops up on their own phone, instantly.
Ten points, free drink
At ten points the reward unlocks. Staff scan once more to redeem, the counter resets, and your regular walks out planning their next visit.
What's inside
Everything a loyalty app should do.
Nothing you'll never use.
Digital loyalty card
A QR card that lives in your customer's pocket, with live balance, rewards progress and full points history.
Staff app built in
One app, role-aware: staff get a scanner, live dashboard and shop-wide activity feed on their own phones. No extra hardware.
Message every member
Managers can broadcast announcements and offers straight to every member's phone. Unlimited, built in, no per-message fees.
Proper accounts
Email, Google or Apple sign-in with account linking, password reset, optional Face ID lock, and in-app account deletion.
Manager insights
A richer dashboard for owners and managers. See how the scheme is performing, today and all time, at a glance.
Private by design
No tracking, no ads, no third-party analytics. Minimal data, encrypted in transit, held in your own UK-hosted database.
The Loyza difference
One price. You own the whole thing.
Most loyalty platforms rent you a scheme. We build you an asset, then hand over the keys.
Your app store accounts
The app ships under your cafe's own Apple and Google accounts. Your name, your listing, your reviews, not a white-label marketplace.
Your customer data
Members, points and history live in your own database, hosted in London. Nobody markets to your customers but you.
Your brand, everywhere
Your colours, your icon, your voice, on the home screen of every regular's phone. Not our logo with your name in small print.
Yours even if we part ways
The care plan is optional and the app is yours either way. If we ever stop working together, everything keeps running and stays with you.
How we work
From first chat to the App Store, together.
No black boxes. You'll know exactly what's happening at every step, and everything gets set up in your name from day one.
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01
The first chat
We come to your cafe, or we do it on a call, whichever suits you. We show you the live app on a real phone, talk through your reward and your regulars, and you get a fixed price and timeline in writing. No obligation either way.
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02
Your accounts, set up properly
This is the bit most people never see. You create your own Apple Developer, Google Play and database accounts, with us guiding you through every screen, and then invite us in as a developer. Apple and Google will ask you to verify your identity and send you the odd confirmation code along the way; we'll tell you exactly when to expect them. It's a little admin up front, but it's why the app is genuinely yours.
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03
The build
Your app comes together on the proven Loyza build: your brand, your reward, your menu, your own database hosted in London. Partway through, you get it on your own phone to try before anything goes public, and we refine it until it feels right.
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04
Store review & launch
We prepare the listings, screenshots and legal pages, then submit to both stores and handle the review process, including anything Apple or Google come back with. Most builds go from kickoff to submission in 3–4 weeks.
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05
Handover, then it's yours
There are no keys to hand over, because everything was in your name from the start. We walk your team through the staff side, you decide if you want the optional care plan, and your regulars start collecting points.
Proof, not promises
Built end-to-end for a real London cafe.
PLNTD, a plant-based cafe in London, runs its loyalty scheme on our build. It's live on the App Store and Google Play and used at the till every day. Swipe through the real app right here, or download it and try it yourself.
Test data shown for privacy reasons. Tap the tabs, just like the real app.
See the full story behind this buildSee it working before you decide anything.
A 20-minute call: we'll show you the live app, talk through your cafe, and give you a straight answer on whether it's a fit.
Book a call